I am a Product/UX Designer

with a strong background in UX strategy, creating user-centered designs that simplify complex workflows and drive user engagement across multiple platforms.

I collaborate closely with cross-functional teams, including product, engineering, and leadership, to deliver designs that meet both business objectives and user needs.

My strengths include problem-solving, strategic thinking, and a focus on delivering high-impact solutions that align with overall product vision.

In my Master’s study in Human Centered Design and Engineering

at University of Washington, I expanded on my knowledge of the UX methodologies and theories. In addition, I had the opportunity to work with various companies to create well researched designs using the design process. The most interesting part of my studies was the opportunity to study how to design for Extended Reality (VR and AR) experiences.

Before moving into product design, I worked in user research

for three years at Forrester in Boston, Massachusetts, where I evaluated user experiences for Fortune 500 companies using heuristic reviews, user testing, and both quantitative and qualitative analysis.

A few of my interests

  • Hike, camp and explore the beautiful mountains in the PNW with my husband and my dog, Sugar!

  • Iphone photography

  • Film photography

  • Tennis and giving in to pickleball

  • Trying new things!

At Avalara, I led UX design & strategy

in GenAI and help experiences, as well as global onboarding, setup, and notifications initiatives. My focus was on simplifying complex workflows and enhancing user engagement across various platforms.

I worked closely with product, engineering, and executive teams to deliver user-centered designs that aligned with business goals and addressed user needs.

Experiences

UX Designer @ Avalara | 2021 — current

  • GenAI & Global Help – Designed AI-powered support experiences to enhance user assistance at scale.

  • Onboarding & Setup – Streamlined user setup flows to improve engagement and retention.

  • Notifications Experience – Designed in-app messaging and created design framework.

  • Tax Return Product – Designed intuitive interfaces for complex financial workflows, improving accuracy and ease of use.

Master of Science in Human Centered Design & Engineering @ University of Washington Seattle | 2020 — 2023

Senior Research Associate (UX) @ Forrester | 2019 — 2021

UX Certificate Program @ Bentley University | 2018 — 2020

Research Associate (UX) @ Forrester | 2018— 2021

Bachelor of Science in Information Design & Corporate Communications @ Bentley University | 2013 — 2017